Service Glass
Four-generation commercial glazing contractor serving Delaware and Maryland's Eastern Shore since 1950.
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Trade
Commercial Glazing
Location
Delaware
Year
2025
Scope
Website Launch · Digital Care
01The problem
What it was costing them.
A 70+ year reputation was being undermined by a site that didn't communicate scale or specialty work.
Fire-rated, ballistic, and curtain-wall projects — the high-value work — had no dedicated pages.
GCs and architects couldn't find the project range or bid-request process on mobile.
02What we built
The build, item by item.
Everything here was chosen because of a specific problem above — not because it was on a package sheet.
01Industry-first website structure: Storefronts, Curtain Walls, Fire-Rated, Ballistic, and Glass Products
02Project-capability pages that speak directly to architects, GCs, and facility managers
03Mobile-first bid request form with project type, timeline, and drawing upload
04Trust architecture built around '4th Generation Family,' 'Projects up to $2M,' and 'Since 1950'
05Local SEO targeting Delaware and Eastern Shore Maryland commercial glazing keywords
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